Shop Till You Drop! Enter The Great Online Shopping Festival

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The Great Online Shopping Festival is set to begin now in December 2014. It is one of the most exciting 3-day shopping fest having over 300 brands presenting 1000+ deals and offers across sites. Google has maintained the legacy of GOSF brilliantly since its inception. The first ever GOSF event was launched on one of the most awaited dates of this century, ‘12.12.2012’. The festival has been consistent since then. GOSF is an initiative by Google India to create awareness and promote online shopping in India. During the grand online fest, Google ties-up with different e-commerce websites and shopping portals to provide users with heavy deals and cool discounts. The concept is somewhat similar to ‘Cyber Monday’ and ‘China Shopping Festival’.

Some of the leading participating brands at GOSF are:

  • Flipkart
  • Amazon
  • Infibeam
  • Myntra
  • Jabong
  • HomeShop18
  • Snapdeal
  • IndiaTimesShopping, and lots more to go…

At GOSF, consumers are offered a wide range of leading brands with unbelievable discounts. The most cost-effective and pocket-friendly deals appeal to the consumers immensely. You shall get to see a variety of newly launched tech gadgets, fashion outfits, jewellery, designer footwear, handbags and lots more at prices like never before!

Flashback— A Quick look at previous GOSF events
It its first year, GOSF was only a single day event, but the latter year saw a 3 day event with huge response and such heavy internet traffic that the server got loaded heavy and eventually crashed. The event attracted 150% more visitors in the year 2013 as compared to 2012 and saw participation from approximately 200 online stores including the aforementioned merchants listed above. The customer care queries of these brands also surged to almost 3 times during the festival. The GOSF 2013 was supported by 3 partners, viz; Airtel, Paytm & Intel who collaborated to promote the event and made it a grand success. Airtel offered 10% cashback on all online transactions. Most of the social media sites were buzzing with GOSF offers. There was a huge user engagement seen on social media sites during the fest. #GOSF2013 was seen trending in India with over 12K tweets on Twitter.

Initiative like GOSF helps boost the online business by inviting more and more visitors on the shopping sites. So, this time you should surely indulge in this grand shopping fest and explore cool discounts!

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Manish Agrawal is a Digital Marketing Consultant and a full-time Blogger. He has 10+ years of experience in Blogging, SEO, SMM, SEM, Affiliate Marketing, and Content Marketing. If you are looking to post your article with us, Please contact us.
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